Red Bull Media House

Identity and campaign for Anytime
Identity and campaign for Anytime
Identity and campaign for Anytime
Identity and campaign for Anytime
Identity and campaign for Anytime
Identity and campaign for Anytime

Anytime is the latest MTB feature from action-sport-power-house Red Bull and the original mountain bike movie makers, Anthill Films. Featuring sixteen of the world's pro free-riders, in six locations across the world, it's a generational film that will inspire others for years to come.

We were tasked with creating the brand identity and art direction for the film, from global marketing campaign materials to title animations and movie posters. Working alongside the world's greatest mountain bike film makers and photographers, we established and produced set of visual guidelines for the international roll-out of Anytime, and helped launch the campaign in the lead up to the film's launch on Red Bull TV.

Disciplines
Brand Identity, Campaign, Art Direction, Copy Writing, Illustration, CGI
Collaborators
Anthill Films, Paris Gore, Sterling Lorence, Margus Riga, Julian Braun
Press

Other work